Further tied to the allure of the runway presentations is a multi-part experience to meet Prabal Gurung at his New York City studio. Guests will receive an advance preview of his Spring/Summer 2015 collection, backstage VIP access and premier seating during his show on September 6. This first-of-its-kind experience caps off with attendance at Gurung’s insider after-party. With the launch, IfOnly will become the exclusive platform for members to purchase a hand-signed shoe or an elegant handbag worn during Oscar de la Renta’s Spring/Summer 2015 runway collection, as well as original, hand-signed design sketches and limited edition prints from fashion luminaries, providing a glimpse into the artistic evolution and inspirations behind these designers’ coveted collections. Starting in the fall, IfOnly’s customers will have the opportunity to tour the DVF Studio Headquarters , and enjoy an intimate one-on-one tea with empowering icon Diane von Furstenberg. “The designers sharing experiences on IfOnly are not only amongst the most famous in the world, they are also the busiest, and we are grateful that their unique offerings are benefiting worthy causes,” said IfOnly founder and CEO, Trevor Traina. “Fashions change each season but the experiences offered on IfOnly will create memories lasting a lifetime.” For the first time ever, IfOnly’s Style category has brought together leading talent behind the craft in the fashion and beauty industries, including celebrity stylists, makeup artists, hair stylists, photographers and editors. Icons such as Rachel Zoe, Leslie Fremar, Kate Young, Katey Denno, Jen Atkin, Russell James, and Lori Goldstein provide unprecedented opportunities to fans looking to take their style or beauty game to the next level from a private shopping trip and styling session to the curation of a custom look for a wedding day or gala event. These services are not offered to the public, thus providing IfOnly members with once-in-a-lifetime experiences from the top beauty and style experts in the world. Fashion and Style luminaries partnering with IfOnly have each designated a benefitting charity including New Yorkers For Children, She’s the First, Save the Children, Shikshya Foundation Nepal, and The Nomad Two Worlds Foundation, among others. For more details on IfOnly and its new Fashion and Style experiences, please visit http://www.IfOnly.com . To reach the IfOnly concierge please call 415-754-8167 or firstname.lastname@example.org .
(Shu Uemura) New Products Jonathan Cohen, the up-and-arriving Ny designer who had been raised in La Jolla, is on the throw. He’s the eye of type symbol Nyongo, that has used his produce garments that are unique numerous times, and Schaefer and suppliers Beginning Klohs, the sisters who possess the powerful Newport Beach style store, A’marees. Los Angeles artist Trina Turks galaxy is ever-growing. For spring, she launched shoes.
“We are trying to send the message that Tod’s is not any longer simply a great producer of high-quality shoes, but also that it is more and more becoming a ‘maison’,” Chief Financial officer Emilio Macellari told Reuters. For luxury goods companies, handbags, wallets and other accessories are easier to sell because they don’t require a particular fit. A clothes line helps drive those accessory sales by giving the label – and the shop window – the allure of a collection and ensuring magazine spreads. Lately a slowdown in China, once the sector’s growth engine, has hit profits across the luxury goods business. But Tod’s high reliance on lower-margin shoes is widely seen as being to blame for sharper falls in sales and profits than its peers have seen.
LONG ROAD AHEAD Tod’s which is the key label in a stable of brands that also include Hogan, Fay and Roger Vivier has been making accessories since the 1990s. But an early buzz around its best-selling “D-Bag” – said to have been named after brand fan Princess Diana – has not been replicated. Accessories sales have reached no higher than 18 percent of total sales over the past five years. Facchinetti’s “D-Cube” leather tote, introduced last year, was an angular take on the D-Bag that hoped to update the model and bring it new attention. Her ready-to-wear line, celebrating the brand’s roots with leather skirts and structured vests, has received good write-ups by fashion critics after the last two shows at Milan fashion week. But Tod’s doesn’t specify how much of each brand’s sales come from which products, so it’s difficult to gauge how the bag is faring. And the new clothes are only sold in 15 of its more than 220 shops, meaning it’s so far too small a business to make a difference in Tod’s overall performance. Other brands’ turnaround stories show how long the road to becoming a fashion phenomenon can be.